About Us

Cross & Iron is built on three pillars: Faith. Family. Fitness.

Not as slogans—but as a way of life.

This brand began as a passion project for my wife, Kylie, and I—born from our shared belief that strength means more when it’s rooted in something deeper. When we became parents, our perspective changed. Everything we build, every decision we make, is shaped by the example we want to set for our family and our daughters, Charlotte and Juliette.

We believe true strength starts with Faith. Faith is the foundation that anchors everything else. It shapes character, builds discipline, and provides purpose beyond performance. Without it, strength is hollow.

Family comes next. Family is responsibility. Commitment. Showing up day after day for the people who matter most. It’s the reason we work harder, train smarter, and live with intention. Our family is the “why” behind Cross & Iron—why this brand exists, and why the order of our pillars matters.

Fitness is how we prepare to show up for the people who depend on us. It builds strength, resilience, and discipline—not for appearance, but for responsibility. So we can carry our kids, keep our promises, and be present for every season of life.

This order matters. Always.

Cross & Iron was created for those who understand that strength is earned daily—through consistency, sacrifice, and quiet resolve. We don’t chase trends or noise. We build timeless pieces designed to move with you through training, work, rest, and life itself.

Every product we create reflects these pillars. Clean. Purposeful. Built to last. Apparel meant to remind you of what you stand on when things get heavy.

Cross & Iron is more than a brand.

It’s a standard we strive to live by—for ourselves and for our family.

Faith forged. Strength built.